Tag Archives: News
How Influencers Got Swallowed by the Talent Management Machine
A new wave of agents is cashing in on social media influencers — with strings attached. Bcoming a social media influencer might be a lucrative career option for some people today, with consumer brands growing ever more reliant on influencer marketing. Until around 2012, however, most influencers were just creating content for their websites and […]
Google Kills the Cookie, Leaving Digital Media Companies Craving a New Way Forward
The industry is racing against a 2-year countdown. Some are calling it the “cookie-pocalypse.” Others see it as a new dawn for the $565 billion global ad industry. What’s certain is that Google Chrome’s decision to phase out support for third-party cookies will affect everyone in the digital media industry. While the move was not […]
In Silicon Valley, some men say cosmetic procedures are essential to a career
Women have long felt the pressure of looking the part. Now men are feeling it, too. Lounging at an outdoor cafe just outside downtown San Francisco, his athletic frame filling out a slim-fit button-up, a talkative tech worker named Daniel detailed the many ways he’s optimizing his existence. Only the previous week, he says, he […]
Why a football marketer ditched Adidas to build British eSports brand Excel
Robin McCammon, Adidas’ former director of global sports marketing, has made the move to esports firm Excel, taking up its chief commercial officer role to build the team and carve out new opportunities for sponsors. This surprise coup for the burgeoning British esports brand reflects a shift in the make-up of contemporary sports fandom and […]
More brands are leaving Amazon, but the strategy could backfire
Ikea said it would be moving away from Amazon, joining a growing list of brands who have ended business with the site. The moves have sparked fears about who might leave Amazon next, and whether or not Amazon will suffer as a result. But even if brands stop working with Amazon, shoppers can still purchase […]
Artificial Intelligence Identifies Previously Unknown Features Associated with Cancer Recurrence (ITN)
The AI also identified features relevant to cancer prognosis that were not previously noted by pathologists, leading to a higher accuracy of prostate cancer recurrence compared to pathologist-based diagnosis. Artificial intelligence technology developed by the RIKEN Center for Advanced Intelligence Project in Japan has successfully found features in pathology images from human cancer patients, without […]
1B+ Market Map: The World’s 310 Unicorn Companies In One Infographic (CBInsights)
This map highlights which markets boast the most private companies with billion-dollar valuations. There are 310 private companies around the world valued at $1B+ as of 1/23/2019. These companies are collectively worth as much as $1,052B and have raised a combined total of nearly $257B. Last year, 112 new companies joined the global unicorn club […]
Breaking news: Dropbox to acquire Hello Sign for $230M USD
HelloSign is a company that offers various tools for signing documents digitally, including an Android app, online faxing services, and integration with Google Drive and Dropbox. Dropbox announced today that it plants to acquire HelloSign, saying in a blog post, “We both care deeply about our craft and about our people […] and we’re excited […]