Tag Archives: adtech
What Is Generative AI?
Explore the world of generative AI, its applications, benefits, and potential concerns. TL;DR: Generative AI Overview: Generative AI fundamentally differs from traditional machine learning by not just analyzing data for predictions but actively creating new, original data. This capability enables a vast range of applications across industries, facilitated by deep learning techniques and trained through […]
Why Businesses Struggle to Adopt Generative AI in Asia
Uncover key hurdles to generative AI adoption in Asia. Explore solutions and considerations for businesses looking to harness its power. TL;DR: Companies are struggling to adopt generative AI in Asia due to security concerns, unclear use cases, talent shortages, low model maturity, and evolving regulations. Less than 40% of organisations have successfully deployed an AI […]
Is AI Stealing Our Jobs?
While some jobs may be at risk, AI also creates new opportunities and enhances human skills. TL;DR: Headlines about AI stealing our jobs can be misleading While some jobs are susceptible to automation, AI can also create new opportunities and redefine existing roles Workers need to adapt and develop new skills to stay relevant in […]
5 Best Prompts To Use With Google Gemini
Explore 5 powerful prompts Google Gemini prompts for summarising complex data, crafting compelling emails, and generating creative ideas. TL;DR: Advanced Summarization and Analysis: Google Gemini’s ability to distill lengthy documents into concise bullet points and analyze data for opportunities and risks enables users to save time, uncover insights, and make informed decisions. This feature is […]
Uncontrolled AI: A Growing Threat to Businesses
While some jobs may be at risk, AI also creates new opportunities and enhances human skills. TL;DR: Shadow AI is a growing concern due to potential risks like data breaches, biased results, and security vulnerabilities. Organisations can mitigate these risks by establishing clear AI usage policies, educating employees, implementing endpoint security, and fostering a culture […]
How AI is Driving the Hunt for Clean Energy
he rise of AI is increasing data center energy consumption, prompting the search for innovative solutions. TL;DR: Energy Consumption Challenge: The expansion of artificial intelligence (AI) necessitates a dramatic increase in computing power, leading to a significant rise in energy consumption by data centers. This surge is driven by the complex requirements of AI algorithms […]
YouTube’s ad revenues rise for first time in year as advertisers return
Streaming platform YouTube’s second-quarter ad revenues bucked the trend after rising year on year. Revenues derived from adverts rose by 4.4% to US$7.76bn, a positive trajectory following three consecutive quarters of decline. Parent company Alphabet Inc (NASDAQ:GOOG), which also owns Google, reported US$74.6bn in revenue and US$18.3bn in net income, with top-line growth 7% ahead of Wall Street’s forecasts. […]
Myanmar Digital Landscape 2020
Continues to grow rapidly into 2020. A look at the current Myanmar Digital Landscape: Local marketing tech platform Humology has produced a deck covering these digital trends in 2020 (with some eyeopening stats). Myanmar 2020 Snapshot: Myanmar continues to grow rapidly, illustrating strong opportunities and digital innvovations Mobile marketing is fast becoming the priority for […]
Myanmar Digital Landscape 2020
Continues to grow rapidly into 2020. A look at the current Myanmar Digital Landscape: Local marketing tech platform Humology has produced a deck covering these digital trends in 2020 (with some eyeopening stats). Myanmar 2020 Snapshot: Myanmar continues to grow rapidly, illustrating strong opportunities and digital innvovations Mobile marketing is fast becoming the priority for […]
Google’s glimpse of a world without ad-tech (TheDrum)
The global programmatic industry is now worth $18.4bn and although it has matured dramatically over the last five years, it is still grappling with issues around inventory quality, transparency and the use of personal data. It’s now also facing another serious challenge. The infrastructure that powers the ecosystem – the third-party cookie – is dying. […]